Background

Two posts ago, I shared how we see our community as a critical part of the answer to the question, “Why does our business exist?” Our answer to that question, also our mission statement, is that our business exists to honor God by impacting the lives of our employees, customers, and community.

In my last post, I gave a specific example of how we attempt to create a culture of impacting the community by hosting monthly car wash events to benefit local, faith-based organizations. To get the whole picture here, you really need to go back and read these posts first.

Blanket Drive

About a week or two after our last car wash event for the year (due to the weather getting colder!), we held an employee blanket drive for Emmaus Women’s Shelter, a local homeless shelter for women and children. With the cold weather quickly approaching, they had a need that we wanted to help meet.

In order to deliver the 100+ blankets we collected from employees, we enlisted the help of one of our Clean-Up department employees, “Joe”. He was eager to help and the blankets were delivered without incident, or so I thought!

Surprise Twist

The next day, “Joe” came to me and asked if he could have a minute to share something. I quickly agreed. What I heard was incredible to me! He told me that he had helped to deliver the blankets to the shelter and was shocked to find children there. He could not believe there were so many children that were homeless.

Keep in mind that “Joe” is in the most “entry-level” position in our company and has more financial needs than most. He went on to tell me that he could not get the children off his mind, wondering what they were going to do for Christmas. He said he wanted to help make sure they had gifts at Christmas.

He then asked if we could do another car wash event where we asked people to bring toys instead of paying for the car wash. I then asked him who would actually work the event, washing the cars, since that was typically the job of the organization we were helping. He said he would get other employees to volunteer their time (their Saturday off) to do it.

Another Car Wash?

My first reaction (transparency here – it wasn’t culture!) was to think about the cold weather (this was mid-November) and many other reasons it would not work. I really did not think we would have many employees volunteer to give up their time off to do it. I am not knocking them, but that is a big deal when they work so hard during the week.

To check his commitment level, I gave “Joe” a test. I told him to go create a sign-up list and see how many employees he could get to volunteer for this car wash event. I told him we would talk further when he came back.

Less than 90 minutes later, he was in my office with a list of 25 employees willing to staff the event! I was shocked!

Not The Best Conditions

I have to tell you, I still did not know what to do. Thanksgiving was less than two weeks away and people were not going to come out in droves for a car wash. It could be snowing that day (it’s possible!) or raining and cold.

My mind continued to flood with excuses. The problem was that I had a very committed employee in front of me, and whether he knew it or not, he was calling me on my commitment to real ministry.

I told him it was a done deal. We would hold the event on the Saturday after Thanksgiving, hoping that the natural shopping traffic would help our cause. We posted details about the event on Facebook and our normal channels.

Not satisfied, “Joe” got another employee to create a paper flyer for him and he went from gas station to grocery store and to the WalMart parking lot, passing them out. He did this by himself!

Culture Victory!

The day of the event was cold…maybe not cold for some of you, but sub-40 degrees. That is cold enough when you are washing cars with hoses, buckets, etc.! The traffic was not overwhelming, but it was decent. My brother and I joined in and worked the whole event right there on the hoses! We were soaked and exhausted, but I can’t remember being more fulfilled recently.

The end results amounted to roughly $1,200 raised along with a truck load full of toys donated! “Joe” ran the entire event and delivered the toys and the money. He was on cloud nine (and deserved it).

He single-handedly motivated 25 employees to volunteer their time washing cars in the cold and provided Christmas for a crowd of homeless children. In fact, when we later recognized his efforts with a “Lightning Strike” award at the company Christmas party, everyone in attendance gave him a standing ovation!

Tough Question

Folks, I still get emotional thinking about the impact that one guy had on so many people. He had the least to give, but produced amazing results. What about you and me? In anyone’s book, we have so much more to give than “Joe” does.

So the question is this:

What are you doing with your time, treasure, and talents to impact eternity?

Recent Culture Example

While I will not go into too much detail (in an effort to protect the innocent!), I will give you a rough sketch of what happened. Hopefully you can get some encouragement that your efforts in this area of culture will bear similar fruit over time!

One of our employees had a very critical, time-sensitive situation that required additional money they did not have. Hearing about this situation, a co-worker made the quick decision to seek assistance from our Impact Fund. As a result, the employee was able to successfully resolve their situation in a way they would remember for the rest of their life.

Without My Knowledge!

While this is pretty amazing to me on its own, the more incredible part of this situation is that I knew nothing about it until days later! We are not a huge company, but clearly I cannot always know what is happening in the life of every employee. None of us can.

At one point in time, this frustrated me because it meant we could not help those whose needs went unnoticed by me. As badly as I wanted us to be able to meet every need as it came up, it just wasn’t feasible. I knew there was not really anything we could directly do about it, but it bothered me just the same.

Culture & Process

What COULD be done was to engage the other leaders in the company and create a process that could address the individual needs of the employees as they came up. This process, reinforced with a culture of serving and giving, could address this overall need. That is what brought about our Impact Fund.

Effectively, this is a fund made up of voluntary contributions from employees. The money is deducted from their paycheck each pay period according to whatever amount they choose. Some give $2 per pay period and others give $50.

This money is accrued as given. It is only used to meet employee needs that come up in emergencies. It may be a family health crises or a community disaster like damage from a tornado. It could be as simple as supplementing their utility bill payment or putting gas in their car.

Victory!

It is not a complex process and fortunately does not require onerous paperwork or applications. If there is a valid need that can be met with a reasonable amount of money, the decision is made quickly and the funds disbursed immediately. Obviously, based on the recent situation I described, it is working as intended. To quote a friend of mine, “Victory!”

It is exciting to see results like this come from such a process. It is more exciting to see it happening without my knowledge. It is a reflection of the culture we have been working to create over many years.

It is also a reflection of the quality people we have working here. It makes me very proud to be a part of this company.

What kind of culture are you creating?

Is your culture constantly being reinforced?

What kind of culture victories have you seen?

Advice from Coach John Wooden

It was roughly eighteen months ago that we lost the legendary Coach John Wooden. He was arguably the best coach who ever lived…in any sport! He had a wisdom and insight into people and their needs and he was able to get more out of people than even they thought possible. Following is an excerpt from How to Be Like Coach Wooden by Pat Williams.

Coach Wooden insisted that his players always acknowledge the help and support they received from other members of the team. For example, a player who scored a basket after receiving a pass from a teammate was expected to acknowledge the assist as he headed back up the court to play defense – usually by pointing, smiling, winking, or nodding at the man who had helped create the scoring opportunity.

Some players asked, “But Coach, what if he [the teammate who gave the assist] isn’t looking?”

“Believe me,” Wooden replied, “he’ll be looking!”

Acceptance and Approval

See, what Coach Wooden understood about all people is something that many of us know about ourselves, but have never applied to others. He understood that EVERYONE needs acceptance and approval.

We seek it at every opportunity. We need it from our parents and we need it from our children. We need it at work and we need it at home. Anyone who says they do not have this need is simply lying or does not recognize the need in themselves!

So What?

So why is this important to us? Because it is our responsibility to meet this need in those around us. Whether these people are co-workers, family members, or friends, we should be attempting to meet this need in their lives. It is a simple fact that if we help enough other people get what they want in life, then we will get what we want!

If we all become people who consistently meet this need in the people around us, can you imagine how much better our world would be?

[You can download a copy of this article (and others) here in my Resources.]

What are your thoughts about the point of the article?

Do you have an opportunity to do something similar for your employees?

If you already do, what results have you seen?