As owners or leaders in Christian businesses, we should be looking at our businesses from an eternal perspective. Profitability is a must and team development is critical to our success, but the impact we have on eternity (spiritual value) should be our primary concern. Quite simply, nothing else will last.
Spiritual Value Added
When all is said and done and we stand in judgment, nothing material from this world will count. Only what we have done that survives the fire will matter. While there are no metrics that fully capture this eternal impact we desire, I believe we must do the best we can to track our efforts in this area. Let’s look at Spiritual Value Added (SVA) from C12’s Tri-Value model.
As the final component of the Tri-Value Model from the C12 Group, SVA consists of three elements (a.k.a. “The Three S’s”)”
- 1. Salvation – those coming to know Jesus for the first time
- 2. Sanctification – helping believers to grow or be strengthened in their faith
- 3. Service – giving money or service to those in need, especially the “least among us”
Each of these elements requires different actions from us. Each has different results that we can expect. If we are serious about evaluating our performance from an eternal perspective, then we need to measure both our actions and the results they produce. We need to do this for each of The Three S’s!
Let’s first look at Salvation. The first thing we must realize about this element is that we cannot make it happen! Nothing we can do will save anyone…that is the job of the Holy Spirit. At the same time, we certainly can make sure that we are spreading the Word – teaching people about the gospel message. Here are a couple of examples of when this could happen:
- 1. Chaplain is given permission by employee to share the reason for his faith
- 2. Gospel-centered devotion is shared with all employees
- 3. Gospel is shared at company-sponsored Boy’s & Girls Club Christmas party
- 4. New Testament given as gift after a transaction with a customer
Rate you and your team are doing in this area on a 1-10 scale compared to your potential. You will also want to have a system to gather the results – those who actually turned their lives over to Jesus. This is probably the most difficult to track because you may never find out about some decisions. Other times you may have just planted the seed and someone else will be there to see it harvested. Regardless, start counting those you are aware of and see what happens.
The next “S” is Sanctification. The activities in this area can range from Bible studies or classes offered to employees, customers, or anyone you choose. Any work done to teach, strengthen, or support believers in their walk with Christ should be counted here. Some examples include:
- 1. Lunch-and-Learn video series offered to employees, customers, vendors
- 2. Small group studies held at lunch or before/after work
- 3. Classes offered to employees and their families on financial or marriage issues
Again, rate you and your team on a 1-10 scale compared to your potential. For the results in this area, you want to count how many people participated.
The final “S” is Service. There are many ways you and your team can give to those in need. Get creative and include as many employees as possible. While it may be easier to just write a check at the end of the year and be done with it, you will miss incredible blessings if you do. here are some examples:
- 1. Sponsor a Thanksgiving meal at a local shelter & enlist employees to volunteer
- 2. Sponsor a team of employees in a local event like the March of Dimes walk-a-thon
- 3. Sponsor a kids organization with Christmas toys & let employees do the shopping!
Rate yourselves on a 1-10 scale the same as before, comparing your actions with your potential. The results here are fairly easy to track. Whether you count the money given in dollars or percent of net profit, either works. I would also count the number of man-hours your employees log.
So there it is – Spiritual Value Added – the final component of the Tri-Value model series. Get started evaluating your performance and let me know how you are doing. If you are at all disappointed at your current performance, remember this is not a sprint! Just decide to make a change for the better and get on your horse and ride!
Looking back over all three assessments (TVA, EVA, SVA), where are you the weakest?
What will it take for you to see improvement when you do this assessment again next year?
What is your first step?